Scenic Luxury Cruises & Tours
Website & Landing pages
As Scenic’s Digital Marketing coordinator, I was solely responsible for maintaining Scenic’s Canadian website (scenic.ca) and creating web marketing materials: Building webpages, improving user experience, copywriting, multimedia, forms, additional HTML/CSS, and website troubleshooting.
*Note: I did not build this website
Using high-level data, I used Google Datastudio to report on: Site traffic, lead generation, KPIs, social media performance, phone call performance, and other important digital marketing aspects for Scenic.