Organix: Brand Identity

Branding
Created for a university project, in this brand identity package I created a logo that captures the look and feel of an organic health food store & brand. The design was created to deliver a fresh and natural appeal.
Fonts: DIN condensed and Futura

Product placement (2)
As a Photoshop exercise, I tested the branding and placed it on a non-plastic product. I was happy with the result and believe it looks rather convincing.