I am a Marketing Professional and creative brand expert. I am very collaborative and aim to build a quality marketing product. I want the brand I work with to deliver its message with clarity and impact, while expanding growth & reach.

WORK

June 2022 – Current

Define Group

Marketing Specialist

Feb 2021 – Apr 2022

University Canada West

Marketing Manager

Oversaw and helped manage projects & tasks from a wide variety of marketing mediums including: social media, ads (organic & paid), photography, video, e-commerce, graphic design, events, webinars, merchandise, student relations, and more. 

I helped manage a small team of marketers, and provided creative direction in creating high-quality promotional materials. 

The goal and objective was to produce a quality end-result to increase student engagement, brand & community awareness, plus increased student prospects through an organic and paid marketing funnel. 

I was also hands-on in creating social media content, graphic design projects, edited photos & videos, PPC ads, helped with webinars, and in-person event setups.

Jul 2020 – Feb 2021

Data Driven Marketing

Digital Marketer & Copywriter

Built creative digital marketing solutions consiting of: Paid ads, social media content, copywriting, design, UI strategy, web content, email, video, and other forms of media.

Maintained and assisted across multiple campaigns to generate leads and sign-ups.

Mar 2018 – Mar 2020

Scenic Cruises

Digital Marketing Coordinator

Responsible for implementing and boosting brand’s online presence through multiple digital strategies including: Paid ads, copy-writing, social media channels, high-level reporting, and integrated websites & landing pages.

Accurately helped to develop successful digital marketing campaigns alongside our in-house marketing team by coordinating creative assets and strategies to drive traffic & generate leads.

Nov 2017 – Mar 2018

MYO Cosmetics

Digital Marketing Assistant

Successfully assisted in the development of the company’s online launch and brand awareness campaign. Worked directly with the CEO & Founder to heighten company presence, establish demographics, and develop clientele base.

Rebuilt and improved website; created and implemented online store; enforced SEO strategy; designed advertisements both on and offline; assisted in email marketing strategy and copy-writing.

Sep 2017

Clever Banana

UI/UX Design Intern

Contributed to the interface design of both websites and mobile applications. I strategically worked alongside team members to overcome design challenges and improve user experience.

2011-2018

Freelance

Digital Marketing & Graphic Design

I worked alongside various clients & brands to provide marketing and design strategies through online and offline mediums with the overall goal of bolstering brand image and driving up clientele and marketing presence.

Expertise included areas such as: graphic design, branding packages, photo editing, web design, mobile site optimization, and SEO analysis.

EDUCATION

Oct 2016 – Oct 2017

New Media Design & Web Development

BCIT, Certificate | 3.8 GPA | Class Representative

Study of graphic design, UI/UX, web design & development, visual design, marketing & business. 

Sep 2009 – Apr 2011

Graphic Design

TRU, Diploma

Study of graphic design, web design essentials, photography, project management & marketing essentials.

SKILLS

Google Ads
Google Analytics
Google Tag manager
Faceook ads
WEB DESIGN & DEVELOPMENT
WORDPRESS
SEO
Social Media
Adobe Suite
Microsoft Suite

PERSONAL

Team Involvement
Collaboration
Communication
Leadership
Creativity

I would consider myself an outgoing, social, open, and compassionate person. I enjoy meeting new people, staying active, the great outdoors, and attending events/shows.

INTERESTS

Music

I love to play guitar & sing, I have done so for years, and have played in several groups.

Reading

I love to brush up on a book, whether it is about culture & politics, personal growth, autobiographies, or non-fiction in general.

Exercise

I exercise frequently, whether it is at the gym, at a park, or on a walk — I greatly value my health & personal-wellness.

Travel

I love to travel, I have traveled to the USA, Thailand, Bali, Japan, Budapest, Bratislava, Vienna, and Mexico.

EVENTS

BCIT volunteer

I frequently help out at BCIT business & informational events to help educate students on their scholastic interests, but I also attend to meet new people and network.

Networking

I frequently attend marketing, tech, and business socials in Vancouver. Here I can meet new people inside the community and learn something new.

SOCIAL

/in/jarrettboyetchko
jarrettb_
/jarrettboyetchko

REFERENCES

 

*References made available upon request.